Lapasar
Logistics & Fulfilment

Stock Keeping Unit (SKU)

Also known as: SKU

A stock keeping unit (SKU) is a unique identifier for a distinct product or item, used to track inventory and sales precisely.

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Each SKU represents a specific variant of a product — a particular size, colour, pack or specification — so it can be counted, ordered and priced individually. SKUs are the granular building blocks of catalogues and inventory systems, distinct from broader product groupings.

The breadth of a catalogue is often measured in SKUs. A large marketplace carries an enormous range — Lapasar's platform lists more than 2 million SKUs across categories — so buyers can find precise items rather than approximate substitutes.

Frequently asked questions

What is a SKU?
A stock keeping unit (SKU) is a unique identifier for a specific product variant — a particular size, colour or specification — used to track inventory, orders and sales precisely.
What is the difference between a SKU and a product?
A product can have many SKUs. Each SKU is a distinct variant — for example, one shirt product might have separate SKUs for each size and colour combination.

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