Stock Keeping Unit (SKU)
Also known as: SKU
A stock keeping unit (SKU) is a unique identifier for a distinct product or item, used to track inventory and sales precisely.
Each SKU represents a specific variant of a product — a particular size, colour, pack or specification — so it can be counted, ordered and priced individually. SKUs are the granular building blocks of catalogues and inventory systems, distinct from broader product groupings.
The breadth of a catalogue is often measured in SKUs. A large marketplace carries an enormous range — Lapasar's platform lists more than 2 million SKUs across categories — so buyers can find precise items rather than approximate substitutes.
Frequently asked questions
- What is a SKU?
- A stock keeping unit (SKU) is a unique identifier for a specific product variant — a particular size, colour or specification — used to track inventory, orders and sales precisely.
- What is the difference between a SKU and a product?
- A product can have many SKUs. Each SKU is a distinct variant — for example, one shirt product might have separate SKUs for each size and colour combination.
Related terms
Catalogue (Catalog)
A procurement catalogue is a curated, priced list of goods and services from approved suppliers that buyers can order from directly.
Read definitionB2B Marketplace
A B2B marketplace is an online platform where businesses buy goods and services from many suppliers through a single account, catalogue and checkout.
Read definitionSafety Stock
Safety stock is extra inventory held as a buffer to protect against unexpected demand spikes or supply delays.
Read definitionExplore related across the knowledge graph
Put procurement theory into practice
Talk to our team about wholesale pricing, credit terms, sourcing support and delivery across Peninsular Malaysia — or explore the marketplace built for Malaysian enterprises.
Prefer to talk to a real person?
Our team replies fast on WhatsApp and email — no forms, no waiting.

