Lapasar
Logistics & Fulfilment

Freight Forwarding

Freight forwarding is the service of arranging and coordinating the transport of goods on behalf of a buyer or supplier, often across multiple carriers and borders.

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A freight forwarder organises the movement of goods from origin to destination, booking sea, air, road or rail transport, consolidating shipments, arranging insurance, and handling documentation and customs formalities. Forwarders do not usually own the transport; they act as intermediaries who use their networks and expertise to move cargo efficiently.

For buyers importing goods, a forwarder simplifies complex international logistics — managing carriers, warehousing in transit, and the paperwork that keeps shipments moving. Understanding freight forwarding helps procurement teams calculate landed cost accurately and set the right Incoterms, which determine who arranges and pays for each leg of the journey.

Frequently asked questions

What is freight forwarding?
Freight forwarding is the service of arranging and coordinating the transport of goods on behalf of a buyer or supplier, including carriers, documentation, insurance and customs.
Does a freight forwarder own the transport?
Usually not. A forwarder acts as an intermediary that books and coordinates carriers and services, using its networks and expertise rather than owning ships, planes or trucks.

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Operating model · diagram

  1. 01

    AI-first software

    AI-first procurement software for long-tail spend

  2. 02

    Live marketplace

    A live B2B marketplace

  3. 03

    Human services

    Human sourcing and support

  4. 04

    Optional add-on

    Fulfilment support for merchants