Distributor
A distributor is a company that buys products from manufacturers and resells them to businesses or retailers, holding stock and handling logistics in between.
Distributors sit between manufacturers and end buyers. They aggregate products from many makers, hold inventory, break bulk into smaller quantities and handle warehousing and delivery. This makes them convenient for buyers who want a single source for a range of goods without dealing with each manufacturer directly.
The trade-off is a margin layer: distributor pricing includes their handling and service. B2B marketplaces offer an alternative route to market, aggregating many suppliers digitally and giving buyers price transparency and choice across sources in one place rather than through a single distributor's catalogue.
Frequently asked questions
- What is a distributor?
- A distributor is a company that buys products from manufacturers and resells them to businesses or retailers, holding stock and handling logistics between the two.
- What is the difference between a distributor and a marketplace?
- A distributor resells goods it buys and stocks, usually from a set range of manufacturers. A B2B marketplace connects buyers to many independent suppliers digitally, offering broader choice and price comparison in one platform.
Related terms
Original Equipment Manufacturer (OEM)
An original equipment manufacturer (OEM) is a company that produces parts or products that are used in, or sold as, another company's finished goods.
Read definitionSupplier (Vendor)
A supplier, or vendor, is a business that provides goods or services to another organisation in exchange for payment.
Read definitionB2B Marketplace
A B2B marketplace is an online platform where businesses buy goods and services from many suppliers through a single account, catalogue and checkout.
Read definitionDrop Shipping
Drop shipping is a fulfilment model where a seller passes orders to a supplier who ships goods directly to the end customer.
Read definitionGo deeper
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